P&B Energy Consulting — consulting: industrial parks and energy
Корпоративний сайт консалтингової компанії у сфері індустріальних парків та енергетики: багатосторінковий WordPress з білінгвою UA/EN, блоком послуг, командою та трьома офісами — Київ, Стокгольм, Варшава.
P&B Energy Consulting is a consulting company operating at the intersection of two fields: industrial parks and energy. Its core service is “industrial brokerage”: the team connects owners of industrial parks with potential manufacturers and supports the project all the way from infrastructure and logistics to energy resources, turning a site into a working industrial ecosystem. The founders combine local expertise in the Ukrainian market with a partner network across Europe and three offices — Kyiv, Stockholm, Warsaw. The site is a multi-page corporate resource on WordPress with UA/EN bilingual support, aimed at two types of audience: Ukrainian manufacturers looking for a site or an entry point into the EU, and international partners interested in Ukraine’s reconstruction projects.
Technical stack
A custom WordPress theme with no visual page builders. The palette is a deep navy background with an amber-yellow accent on CTAs and light-blue section overlines; typography uses a bold display cut for H1–H2. The hero is built on a full-width aerial photo of an industrial zone with a dark gradient overlay, over which the headline and a row of KPIs sit. UA ↔ EN bilingual support runs through a separate prefixed route, /en/, with a switcher in the top navigation. SEO runs on Yoast (sitemap, OG, UA/EN hreflang). Scroll-triggered reveal animations (opacity + translate) and a sticky header. The layout is responsive: on mobile, navigation collapses into a burger menu, and multi-column services and offices blocks reflow into a single column.
Site structure
A multi-page architecture with separate landing pages for each service. Main menu: Home, About us (/pro-nas/), a “Services” dropdown (Relocation /relokatsiya/, Industrial park development /rozvytok-parkiv/, International development /mizhnarodnyy-rozvytok/), Industrial parks (/industrialni-parky/), Blog (/blog/), and Contacts (/kontakty/). The homepage is built from a sequence of full-screen sections, each leading to a single CTA, “Let’s cooperate”.
Hero — the promise and four numbers
A pill-shaped overline reads “Professional consulting · industrial parks and energy”, the H1 “Industrial brokerage” carries a blue accent on the second word, a lead paragraph explains connecting park owners with manufacturers, and there are two buttons (amber “Let’s cooperate” + a transparent “Learn more”). Below the hero is a strip of four KPI blocks: 25+ years in development and marketing, 32 years in the oil and gas sector, 3 offices (Kyiv, Stockholm, Warsaw), and a network of partner companies across Europe. The numbers establish scale before the user even reaches the services description.
Who we are and Services — full-cycle support
The “Who we are” block briefly states the positioning: combining an understanding of the Ukrainian market with partner connections across Europe, and supporting parks and energy projects from concept to launch. Next is the “Services” section with four directions, presented as numbered cards with photos: 01 A bridge between industry and infrastructure (connecting park owners with manufacturers), 02 Registration, concept and marketing strategy (support with government bodies, concept development, marketing in Ukraine and abroad), 03 Environmental practices following UNIDO principles, 04 Oil and gas expertise (consulting for the national and international oil market).
International development — helping Ukrainian business enter Europe
A separate section on supporting Ukrainian manufacturers as they enter EU markets through a network of partner companies. It’s visually reinforced by a chain of markets — Ukraine — Sweden — Poland — EU — reflecting the actual geography of the company’s offices and partners.
Team — founders with domain expertise
Two personal cards for the co-founders: Olena Podolska (park development) — over 25 years in real estate, sales and marketing in Ukraine, Canada and Sweden; Adam Bott (oil and gas) — over 32 years in oil and gas services, living in Ukraine since 2019. The pairing of “local development + international oil and gas” directly illustrates the brand’s core message about combining local and global expertise.
Presence — three offices at the crossroads of markets
A block with three office cards: Kyiv (HQ, the main office, with a phone number), Stockholm and Warsaw (representative offices with a “Message us” button). The homepage closes with a final CTA, “Let’s turn your plan into an industrial ecosystem”, along with a contact phone number.
Inner pages
Individual pages
Unlike a one-pager, this is a fully-fledged multi-page structure: a separate “About us” page, three service landing pages (Relocation, Industrial Park Development, International Development), a thematic “Industrial Parks” page, a blog with articles, and a contacts page. Every page exists in two language versions — UA (root) and EN (/en/) — with automatic hreflang tags and a shared header/footer.
Summary
P&B Energy Consulting is an example of a corporate site for a niche B2B consultancy, where the task isn’t to “sell a product” but to explain a complex service (industrial brokerage) to two different audiences and build trust through the founders’ expertise and the company’s real office footprint. A restrained navy design with an amber accent, a clear KPI block, a multi-page structure built for SEO, and UA/EN bilingual support make the site a working tool for attracting both Ukrainian manufacturers and European partners.
