
LERISE — women’s clothing online store
Fashion-магазин жіночого одягу на WooCommerce (кастомна тема, без Elementor): мінімалістичний дизайн, каталог на 20+ категорій, картки з варіаціями кольору/розміру, швидке додавання в кошик і оплата при отриманні.
LERISE (lerise.com.ua) is an online store for contemporary women’s clothing: quality basics and trend pieces for everyday looks. The range covers tops, bottoms, suits, outerwear and accessories — from dresses, blouses and cardigans to jeans, skirts and coats. The store runs on WooCommerce with a custom theme in a minimalist aesthetic (light palette, serif headings, plenty of white space, an emphasis on product photography). The site’s job is standard fashion e-commerce: showcase the new collection, guide the shopper smoothly through a large category tree with variations (colours/sizes), and carry them through to an order with cash on delivery.
Technical stack
WooCommerce on a custom theme (lerisewp) — no Elementor or other page builders. A full storefront loop: a catalogue with a category tree, product cards with variations (colour and size swatches right on the card), a wishlist, a cart drawer, and checkout. Performance runs on LiteSpeed with lazy-loaded images. UX details that matter for fashion: quick “Buy” and add-to-cart from the card, “New” / “Sale” / “Out of stock” badges, a pop-up promo banner (20% OFF / 5% off the first order), and recurring trust markers (24-hour shipping, exchanges and returns, quality checks before dispatch, cash on delivery). The layout is responsive: product and category grids reflow, the category mega-menu collapses into a drawer, and navigation moves into a burger menu with a bottom cart/wishlist bar.

Site structure
Main menu: Catalogue (with a dropdown mega-menu of all categories), New arrivals, Bestsellers, Tops and Bottoms (with subcategories), Suits, Outerwear, Reviews, and a separate highlighted Sale item. The catalogue is structured into 20+ categories (blouses, bodysuits, dresses, tops, T-shirts, sweaters, shirts, jackets, jeans, skirts, trousers, shorts, leggings, coats, jackets, jumpsuits, accessories, shoes and more). The homepage is built as a fashion showcase: hero → new arrivals → catalogue tiles → about the brand → Instagram → newsletter.
New arrivals — a showcase with variations right on the card
The central “New arrivals” block is a slider of product cards. Each card gives everything needed to decide: photo, badge (“New” / “Sale”), name, price (with the old price shown during a promotion), colour and size swatches (S/M/L), and quick actions — “Buy”, “Add to cart”, “Add to wishlist”. Being able to pick colour and size without opening the product page shortens the path to the cart — critical for impulse fashion purchases.

Catalogue — entry by category
The “Catalogue” section on the homepage is a highlighted tile layout for key categories (Dresses as the large block, Blouses, Cardigans) with large product photos and a “View” button, plus an “All categories” link into the full catalogue. This gives a quick entry point to the most popular sections, while the header mega-menu offers full access to the entire category tree.

About the brand, Instagram and newsletter
Below that is a concise “About LERISE” block (positioning: modern, wearable, easy-to-combine women’s clothing) with a product photo and a link to the “About us” page, an Instagram feed (@l_sunrise_store) as live social proof and lifestyle content, and a newsletter sign-up for new arrivals and private sales. This closes the funnel: from the first impression (hero) to retention (Instagram + email).

Inner pages


Individual pages
Besides the homepage: the full catalogue with filters and pagination, category and product pages (with a variation gallery), cart and checkout, wishlist, a customer account, a reviews page, and informational pages: “About us”, “Shipping and payment”, “Return policy”, “Public agreement (offer)”, “Promotions”, “Contacts”.
Summary
lerise.com.ua is a clean fashion e-commerce example on WooCommerce, where everything is geared towards a fast path to the cart: colour and size variations right on the card, quick “Buy”, clear badges, cash on delivery, and recurring trust markers remove friction from the purchase. A minimalist, light design, a large category tree, and lifestyle content through Instagram make the store a modern, convenient tool for selling women’s clothing.
