eMAG Marketplace Connector for WooCommerce — eMAG prices, stock and orders in your store

eMAG Marketplace Connector for WooCommerce connects your store to eMAG Marketplace, the largest marketplace in Romania, Bulgaria and Hungary (together with Fashion Days). You sell both in your own store and on eMAG — the plugin keeps the eMAG price and stock in line with WooCommerce, and with Pro it brings eMAG orders into your store and ships them through eMAG’s couriers. Everything goes through the official eMAG Marketplace API: no scraping and no manual exports. Running OpenCart? See eMAG Marketplace Connector for OpenCart.

What you need. An eMAG Marketplace seller account with an API user, and your server’s IP address on the API whitelist in the eMAG account. Honestly about testing: eMAG gives no public sandbox — the API only answers whitelisted sellers. The plugin is built on the official eMAG Marketplace API reference v4.5.2 and tested end to end against a simulation of that API (offers, prices, stock, orders, cancellations, AWBs, invoices, publishing); from our server the live eMAG API answers the plugin’s request with its own error text. It has not yet run on a live seller account — try it on yours in the 7-day Pro trial. The log shows every request and eMAG’s answer, and if eMAG answers differently from its documentation, we fix it promptly.

What your store gets

• One plugin — five marketplaces: eMAG Romania, eMAG Bulgaria, eMAG Hungary, Fashion Days Romania and Bulgaria. The same API, each with its own account and currency (RON, EUR, HUF).
• “Check the connection” tests the API user and password, reads the VAT rates of your account and preselects the standard rate. An eMAG error (wrong password, IP not whitelisted) is explained in plain words together with eMAG’s own text.
• The API password is stored encrypted (AES-256 with HMAC) and never reaches the log.

• Offer import: the plugin reads all your eMAG offers and links them to WooCommerce products by SKU (part number, normalised for spaces and semicolons the way eMAG does it), by EAN or by ID. Unlinked offers and conflicts come in a separate report.
• Sync: a sale in your store, a price change, an import — and a minute later the eMAG offer is updated. A check of the queue every 5 minutes is the safety net. Only what changed is sent, in batches of up to 50 offers; an offer eMAG refuses is found one by one without holding up the rest.
• Linked products table: eMAG documentation validation, documentation errors, price and stock — as sent and as on eMAG.

• Price without VAT, the way eMAG takes it: from the WooCommerce price with or without VAT — your choice.
• Markup in % and fixed, a currency rate when the store sells in another currency, sale prices — the regular price goes to eMAG as the crossed-out (recommended) price, and the min–max range eMAG requires can move with the price.
• VAT: a rate for each WooCommerce tax class and for a single product.
• Stock: a reserve for your own store, a quantity for products without stock management, handling time for the store and per product.

Every product and variation has an eMAG tab: sell or not, the offer ID, its own VAT rate and handling time, the state on eMAG and a “Send to eMAG now” button. The product list gets an eMAG column and the bulk actions “Sell on eMAG” / “Stop selling on eMAG”.

Pro: orders, shipping, publishing

• eMAG orders in WooCommerce — instantly through the eMAG callback URLs, while a check every 5 minutes picks up anything missed. Buyer, address or locker, products, line VAT, vouchers, the SGR deposit and shipping — the total matches eMAG’s own calculation.
• Acknowledged on eMAG and stock reduced — exactly once, even when eMAG sends the callback several times in parallel. The new stock goes to eMAG by itself.
• Cancellations both ways: an order cancelled on eMAG becomes “Cancelled” in WooCommerce and the stock comes back; an order cancelled in WooCommerce goes to eMAG with the reason you chose.
• Status back to eMAG: on the WooCommerce status you pick, the order becomes “prepared” or “finalized” on eMAG.

• AWBs through your eMAG courier accounts right from the order screen: sender from your eMAG addresses, the buyer’s locker, cash on delivery for the order total, PDF labels A4, A5 or A6, hourly delivery status and, if you want, “Completed” on delivery.
• Invoice: the link to the invoice PDF goes to the eMAG order with a button in the same box.

• Publishing: find a product on eMAG by EAN and attach your offer, or create a new product — eMAG category, brand, description, images, characteristics (automatically from WooCommerce attributes or through a per-category map), EAN, warranty and families for variations.
• eMAG categories: download, search, a WooCommerce → eMAG category map, characteristics and family types.
• Buy button monitor: your rank, the number of offers and the best price in the table, and an e-mail when you lose first place.

How it works — step by step

1. Connection. WooCommerce → eMAG Marketplace → Connection: marketplace, API user and password, “Check the connection”. The VAT rates load from eMAG.
2. Price rules. Offers tab: prices with or without VAT, markup, currency rate, stock reserve.
3. Linking. “Import and link offers” — eMAG offers are linked to products by SKU or EAN; the unlinked ones are in the report.
4. Sync. From then on every sale and every price change goes to eMAG by itself; “Resend all linked products” sends everything at once.
5. Orders (Pro). Switch on the import and paste the two callback URLs into the eMAG seller account — new and cancelled orders arrive in WooCommerce instantly.
6. Shipping (Pro). Shipping tab: “Read courier accounts and addresses from eMAG”, the sender phone — and AWBs are created from the order screen.

Under the hood

• Request format as in eMAG’s documentation: a JSON body, saves wrapped in data, reads with top-level filters; for an unusual gateway the encoding can be switched with a filter or a constant.
• eMAG rate limits (3 requests per second, 12 for orders) are respected by the plugin itself, and a 429 is retried.
• The sync queue lives in product meta; a network failure, 401/403 or 5xx keeps offers queued instead of losing them. An unchanged offer (hash) is not sent again.
• No duplicate orders: a database lock and a second read of the order inside the lock — three parallel callbacks give one order and one stock reduction.
• The callback is protected by a key; security plugins that block anonymous REST calls don’t stop the import — the check every 5 minutes remains.
• A Pro gate that never bricks: when the trial ends, only the Pro features stop, the sync keeps working.
• Deleting the plugin removes its settings, the eMAG fields of products, the log and the cron jobs; the eMAG data of orders stays.

Installation

1. Plugins → Add New → Upload Plugin: choose emag-marketplace-connector-for-woocommerce-1.0.0.zip and activate it.
2. WooCommerce → eMAG Marketplace → Connection: marketplace, API user and password, save and press “Check the connection”.
3. Offers: check the price rules and press “Import and link offers”.
4. For Pro: paste the licence key from the e-mail after payment or start the 7-day trial, then go through the Orders and Shipping tabs.