Corporate site · WordPress · 2023

MyChatBot — an omnichannel AI platform for sales, marketing and support

Українська SaaS-платформа AI-агентів, що обслуговують Instagram, WhatsApp, Telegram, Viber, Facebook, Email, SMS і вебсайт з єдиної панелі. 50 мов, e2e-аналітика реклами, інтеграції з Hubspot, Zoho, Monday, KeyCRM, SalesDrive, Shopify, Altegio і WordPress-віджет.

WordPress

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MyChatBot is a Ukrainian SaaS platform of AI agents, launched in 2023 as a layer on top of a dozen communication channels at once: Instagram, Facebook, WhatsApp, Telegram, Viber, Email, SMS and a website widget. Unlike classic “one bot — one channel” chatbots, here all traffic converges into a single inbox, the agent trains on one knowledge base, and replies in any messenger in the brand’s tone of voice. The team is based in Ukraine (support via WhatsApp +380), the dashboard and marketing are in English, and the site claims clients in 80 countries and support for 50 conversation languages.

Sales / Marketing / Support — three agent roles in one list of competencies

The site’s key advertising device isn’t to show off a “slick interface” — it’s to promise straight away that 90% of live managers can be replaced. Under the headline are three large cards with specific task lists for each role: Sales handles orders in chat, analyses needs, integrates with a CRM, runs surveys; Marketing sends personalised offers, runs promotions and polls, collects leads; Support answers FAQs, tracks orders, gives setup instructions. At the bottom of each card is a separate CTA: “Hire an agent as a salesperson / marketer / operator”. This isn’t a generic demo request, it’s a role choice right at the start — the client orients themselves, even before signing up, on what task they’re setting the bot up for.

Sales / Marketing / Support — three AI agent roles with a list of competencies and three separate CTAs — Three CTAs instead of one is a rare choice for a SaaS landing page. Usually the hero has a universal “Try free” button, with specialisation baked in deeper down the funnel. Here, choosing a role is part of the first touch, which shortens onboarding (the agent is created with a ready-made preset scenario for the role) and gives sharper content for remarketing: the audience that clicked “marketer” gets different touchpoints than the one that clicked “operator”.

6 separate landing pages per channel — Instagram, WhatsApp, Facebook, Viber, Telegram, Email

Instead of a single “How it integrates with messengers” block, there are 6 full landing pages on the mychatbot.cfd subdomain (/agent-instagram/, /agent-whatsapp/, …, /agent-email/). On the main mychatbot.app site they’re linked as button cards with familiar messenger icons. Each such landing page has its own SEO page targeting keywords like “AI agent for Instagram”, “WhatsApp chatbot”, etc., and leads to the same app.mychatbot.app, but with a tagged UTM channel for tracking conversion from the parallel domain. A classic technique for growing organic-traffic surface area: one product on the main domain, six landing-page twins on a .cfd domain targeting narrow keywords.

6 cards linking to individual channel landing pages — Instagram, WhatsApp, Facebook, Viber, Telegram, Email — A 3×2 grid of soft-shadow cards with fluorescent-purple messenger icons. A chevron arrow on the right leads each one to `mychatbot.cfd/agent-<channel>/` — a standalone WP site on the .cfd domain, with its own sitemap and its own meta tags. This isn’t a redirect, it’s an independent content twin that lets the brand grow across 7 search niches at once.

A 5-step how-it-works diagram — from an avatar to talking with the customer

Instead of an abstract “AI magic” illustration, there’s a concrete five-stage diagram: 01 AI agent avatar → 02 AI Database: CRM, ERP, Google Disk → 03 F.A.Q → 04 System training → 05 Communication with clients. The cards are connected by angled arrows, each numbered in the top-right corner with a short caption under the icon. This isn’t a workflow for a developer, it’s a narrative for a customer, who sees the bot isn’t “delivered ready-made” but assembled from specific layers (a persona + a knowledge base + FAQ + fine-tuning). It defuses the “black box” fear right in the hero functional block.

Each card is a separate “step”, numbered, connected by an angled arrow pointer. Interestingly, step 02, “AI Database”, directly includes CRM/ERP/Google Disk — a signal to the customer that the training corpus isn’t limited to manual FAQ input but pulls in the company’s operational data. This closes the objection “the bot doesn’t know my specifics” before it’s even been raised.

12 niches in Areas of application — a sales map of industries for one SaaS product

A separate section shows, in a 4×3 grid, the specific niches where the agent already works: e-commerce, tourism and travel, financial services, internet providers, education, real estate, hospitality, healthcare, automotive, restaurants, IT, gaming. Each card is an icon + a short industry title + 1-2 sentences with an example scenario. This isn’t just “use cases” — it’s a marketing claim that one and the same engine adapts universally to any industry without rewriting for a vertical. For a B2B SaaS, this breadth is both a strong signal (total market = everyone) and a weak one (people might think nothing here is specialised for their specific case). MyChatBot is betting on breadth.

A 4×3 grid of 12 industries — e-commerce, tourism, finance, telecom, education, real estate, hospitality, healthcare, automotive, restaurants, IT, gaming — Icon figures with a 3D purple-monochrome styling. The card text is uniformly opened with the phrase “The agent can…” — underlining that there’s no fundamental difference in approach between niches (one model, different prompts and knowledge base). The exception is Internet providers, where the text opens with “answer medical questions”, which looks like an editorial slip carried over from the Healthcare block. It won’t affect lead generation, but it shows the pace at which the content was added.

Integrations — CRM, messengers, orders, documents, a WordPress widget

The integration layer is broken out into a separate “What can you add to the MyChatBot platform?” block with five categories. CRM systems — Hubspot, Zoho, Monday, Sitniks, Kommo, SalesDrive, KeyCRM (Ukrainian and global on the same rung). Messengers and social networks — the same list of channels as in the main hero. Order systems — Shopify and Altegio (barber-shop/salon automation, from Ukraine). Documentation and data — Google Sheets, Google Drive (the agent reads them as a data source). Websites — a WordPress widget installed via a plugin on the customer’s site. This is exactly the layer that puts MyChatBot on par with ManyChat / Tidio / Intercom: not “we write messages” but “we sit in the middle between your CRM, your messengers and your orders”.

5 MyChatBot integration categories — CRM, messengers, order systems, documents, WordPress — This isn’t a logo grid like most SaaS sites, but text blocks with a category heading and a list of services. That’s typically how it’s done when some integrations are official partnerships (Shopify, Hubspot) while others are community-driven via REST (Sitniks, KeyCRM, Altegio) and their logos aren’t cleared for use without legal sign-off. The CRM section is interesting for holding both Hubspot/Zoho (global) and KeyCRM/SalesDrive/Sitniks (Ukrainian) side by side, which speaks to the market: the product sells primarily to Ukrainian businesses that keep their CRM records in local SaaS tools.

What can our agent do — 4 capability blocks

The capability-listing block that usually appears as “features” on SaaS landing pages is here presented as 4 uniform cards with an icon, a heading and a paragraph: Emulation of real professionals (the agent copies the behaviour of a sales manager, an operator, support staff), Personalization for you (the tone of voice matched to the brand), Instant answers (instant 24/7 response), Effective business automation (freeing up the team from routine). These four blocks are the foundation of the value proposition. Interestingly, there’s no reference to “AI” or “ML” here — the sale isn’t made through “the magic of technology” but through concrete business capabilities.

4 agent capability cards — Emulation, Personalization, Instant answers, Business automation — A classic 2×2 grid with a soft-purple wash and signature iconography. The second card’s text picks out in bold italic “to match your company’s unique style” — the remarketing core for performance campaigns targeting “brand voice chatbot” keywords. The first card lays out a full *persona*: the agent doesn’t just answer, it imitates a specific role (sales manager / chat operator / support staff) — which justifies a price tag higher than standard “AI bot” offerings on the market.

Stack, infrastructure, marketing

WordPress + LiteSpeed Cache — the main site, mychatbot.app, runs on WP with an aggressive LiteSpeed server-side cache.
A Vue.js widget at api.mychatbot.app/sw-assets/v1/widget.js — a standalone chat widget for embedding on customer sites, bundled with Vue 3.
WhatsApp Business API — support via wa.me/380730692149, a direct line to the team from any CTA.
A WordPress plugin for widget integration — installed natively on a customer’s site with no code (the very plugin currently under review in the wordpress.org plugin directory).
A SaaS dashboard on the app.mychatbot.app subdomain — a separate SPA for the agent builder and the CRM panel.
An affiliate program at /affiliate-program/ — a separate partner page for resellers/agencies.
A blog at /blog/ — content marketing targeting SEO keywords like “AI chatbot”, “omnichannel platform”, “WhatsApp marketing”.
Events at /events/ — a separate section for webinars and live meetups.
A .cfd domain for channels — parallel landing pages targeting narrow keywords (mychatbot.cfd/agent-instagram/, /agent-whatsapp/, etc.) to expand the SEO footprint.

Summary

MyChatBot is an example of a Ukrainian B2B SaaS playing in a market already occupied by ManyChat, Tidio, Intercom and Sendpulse: an omnichannel AI agent with a managed corporate dashboard. What sets it apart is the density of integrations for the local market (KeyCRM, SalesDrive, Sitniks, Altegio alongside Hubspot and Zoho), 6 SEO twins on a separate domain targeting narrow messenger keywords, and a three-role agent model (sales / marketing / support) that frames the choice before sign-up even happens. The marketing site is built on WordPress + LiteSpeed with a Vue widget served from an API subdomain — the SaaS dashboard is split off into its own SPA. The overall tone is sales-driven, not tech-driven: the price isn’t justified by model architecture, but by the specific tasks the agent takes over from live managers.